SET YOUR STANDARD
Now is the time for new standards. Multi-award-winning design, finest materials, and a sustainable quality ‘Made in Germany’. Combined in a watch.
COLLECTIONS

THIS TIME IS YOUR TIME
We are convinced that all people in the world have something to offer. Everyone can set standards and challenge the status quo. Only by doing things differently, they can be improved. This is exactly how our watches were created.
SET YOUR STANDARD
QUALITY AND STYLE UNITED
SEE IT STYLED
HOW WE
SET STANDARDS

EXCELLENT DESIGN
Bold, distinctive, and full of character. Leaving the trends behind, our unique designs explore new paths and have won numerous awards.

DURABLE QUALITY
We are convinced: Quality makes the difference! And only if you are happy with your purchase in the long term, are we happy too. That's why we only work with selected partners and high-quality materials.

ALL GOOD, GOOD FOR ALL
Sustainability is deeply rooted in our philosophy. Our watches are designed for longevity. The leather straps are plant-tanned, watches are packed in an eco-friendly box, and all products are delivered using a green shipping method.

BEYOND LIMITS
Berlin is a place where barriers can be overcome. Where even the laws of gravity can be disobeyed, as proven by aviator Otto Lilienthal. It’s a city where the impossible is made possible. All this is our daily inspiration!